In the US people find you by searching “practice”. In Mexico they search “hablar inglés”. Give each search a flow that answers it, and turn more of those installs into subscribers.
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88 Praktika searches reviewed in 5 App Store markets, 12 September – 12 October 2026.
Someone in the US who searched “practice” and someone in Mexico who searched “hablar inglés” want different things. Today they get the same welcome screen, the same Quick Chat and the same paywall. Adapty Ads Manager passes the Apple Ads keyword into your flow, so each search lands on its own version, without an app release.
Adapty powers subscriptions for 30,000+ apps, so we get to see what moves conversion and ARPU across the market rather than inside one app. For Praktika we looked at two things. First, your app: the first run from the welcome screen through the Quick Chat to the paywall. Second, your Apple Ads: which searches you show up on in the US, Mexico, Germany, Japan and Korea, which you win and which you share.
What follows is five ideas for the flow you have, and two keyword flows that show what happens when a search gets its own version. Every one is a hypothesis you can A/B test, and all of it is clickable. The prototype uses your design: your purple, your grey rows, your 3D level codes, Skye and her correction sheet, your study plan and your plan cards.
Every screen uses your own parts. Only the order and the words around them change, and on four screens, the words follow the search.
We cannot see your experiment history. If you have already run one of these, tell us what you found and we will go deeper on the rest.
Each one opens that screen in both keyword flows.
Run together, these five move the same funnel at three points: what the first screen says to each search, what the paywall says about their plan, and what happens when they say no.
On top of that, Adapty’s Apple Ads research puts keyword-matched paywalls at +30–50% conversion over one paywall for every search.
The five ideas sit underneath both. On four screens, what the learner sees depends on what they typed into the App Store.
Every search Praktika showed up on in five App Store markets between 12 September and 12 October 2026, with your share of voice. The two flows above take the strongest search in the US and in Mexico.
Apple Ads, five App Store storefronts, 12 September – 12 October 2026. Popularity and share of voice from AppMagic’s public observation of your ads, not from your account. Translations in brackets are ours.
“practice”, “practical”, “practicing” and “practise” add up to 33 in popularity, and you hold over 90% of three of them. Those installs would land on a welcome screen about speaking out loud and a paywall about practice.
You hold 96% of “Praktika – Habla inglés ahora” but only 20% of “habla inglés ahora”, the same words without your name. The Mexican flow opens with exactly that line.
“you’ve”, “simply”, “k3” and “konkan” in the US, and “삼성금융네트웍스” (Samsung Financial Networks) and “的” in Korea, are not people looking for a tutor.
Someone who wants to speak, not study. Popularity 20.4 and you hold 92% of it.
Try another US searchA Spanish speaker who wants to speak English. Your Mexican subtitle is “Habla inglés ahora”.
Try another Mexico search


I hope so! Sometimes I feel nervous when speaking, so I want to practice more
"Nerveus" is a misspelling, the correct word would be "nervous".
“…As someone who could previously not speak French, only read it, now I am speaking.” — sativashawdy, App Store
