Five ideas to unlock more revenue from the paywall you already have.
Millions of dollars in subscription revenue pass through Flow Builder every month.
Nearly 500 apps actively build their paywalls and onboarding in it — plenty of them past $100K MRR.
Adapty powers subscriptions for 30,000+ apps, so we get to see what moves conversion and ARPU across the market rather than inside one app. We pointed that at Planner 5D: walked the flow to the paywall, closed it to see what happens next, read your App Store listing and its subscription list, and looked for gaps between what you already have and what the paywall shows.
This time we left the onboarding alone and looked only at the paywall and the moment someone closes it. Five ideas, not fifteen. Each one is a test you can run, and each is built into a clickable prototype. The prototype uses your design, not ours.
Your green paywall, the Planner 5d wordmark, the trial toggle, the orange ribbon on the yearly plan, the white button and the legal row are all still there. A few things moved, and a few things you already own now show up at the right moment.
We are working from the outside, so we cannot see your experiment history. If one of these is something you have already run, tell us and we will go deeper on the rest rather than repeat it.
Each one links straight to the screen in the prototype.
All five work on one screen and the moment after it: what the paywall says, what it proves, how the price reads, and what happens when someone says no.