Growth Audit · October 2026

Good Inside

Five ideas to unlock more revenue from the traffic you already have.

Prepared by Adapty · based on your live iOS flow and your App Store listing
30,000+apps run subscriptions
on Adapty
5ideas, each rebuilt
as a working screen
0design changes
to your art direction
Built in Adapty Flow Builder

Millions of dollars in subscription revenue pass through Flow Builder every month.

Nearly 500 apps actively build their paywalls and onboarding in it — plenty of them past $100K MRR.

What this is

We opened Good Inside the way a new parent does, then rebuilt the parts we think are leaving money on the table.

Adapty powers subscriptions for 30,000+ apps, so we get to see what actually moves conversion and ARPU across the market rather than inside one app. We pointed that at Good Inside: installed it, went through every screen up to the paywall, read your App Store listing and your website, and looked for gaps between what you already have and what you show people at the moment they decide.

Your onboarding is already good at the hard part. It asks about each child, turns the answer into a plan, and speaks in Dr. Becky’s voice. What follows is five ideas, not fifteen, mostly about the last few screens. Each is a hypothesis you can A/B test, and each is built into a clickable prototype. The prototype uses your design, not ours.

We did not redesign your app

Every screen in the prototype is yours: your yellow, your bordered answer cards, your line illustrations on the hill, Dr. Becky’s portrait, your plan cards and your 14-day guarantee. Only the order changed, plus a few things you already own but do not show at the right moment. This is not a design pitch.

You may have tested some of this

We are working from the outside, so we cannot see your experiment history. If one of these is something you have already run, tell us and we will go deeper on the rest rather than repeat it.

The five ideas

Ranked by what we would test first.

Each one links straight to the screen in the prototype.

Potential outcome

Run together, these five work on the last stretch of the same flow: what stands between the plan and the price, what the paywall says, and what happens when a parent says no.

+25%CR to purchase
+30%ARPU
QR code for the prototypeOr open it on your phoneScan to try the flow in your hand.
Impact ranges are Adapty's expected effect from teardowns and A/B tests across subscription apps — not measured lift for Good Inside. Every price, rating, quote and feature line here and in the prototype comes from Good Inside's own App Store listing, website and in-app screens.
9:41
GOOD
INSIDE

Welcome to Good Inside

The only parenting app built on one consistent science-backed approach - not random tips - from pregnancy through the teen years.

How old are your kid(s)?

Select all that apply.

Who’s top of mind right now?

Choose one to get started. Know this: our approach applies beyond one moment or kid.

Choose one for now. The rest will be there when you’re ready.

You’re in the right place.

We know you’re capable - and we know this isn’t easy. We’re here to help you move through it with clarity and confidence.

What would feel most helpful to you as a parent?

Pick the one that most resonates.

How do you like to learn?

Select all that apply. Rest assured, you’ll find all of this in our app.

Breathe in. You belong here.

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★★★★★

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The right guidance for right now
For You
Designed by a trusted, clinical expert
Dr. Becky Kennedy
Dr. BeckyClinical Psychologist
Founder of Good Inside · #1 NYT bestselling author
Your full support system
Good Inside-trained chatbot for 24/7 parenting support
Live events with Dr. Becky and the Good Inside team
Comprehensive library with 100+ hours of exclusive content
A private community to learn, reflect, and connect
Dr. Becky Kennedy

4.9 ★★★★★
14K ratings
Apps We Love
App Store
As seen in The New York Times, TODAY, TIME, Good Morning America

Now HSA/FSA eligible. Learn More

Don’t love it? It’s on us.
14-Day Money-Back Guarantee

Not ready for a year? Start with 3 months.

TodayEverything unlocked: GiGi, workshops, live events and the community.
Days 1–14Try it in the hard moments at home.
Day 14Don’t love it? It’s on us — full refund, no questions.
$84 per 3 months USDThat’s just $28/month
Good Inside

Last step: save your plan to an account.

or
parent@example.com
Julia
••••••••••

Jump to any screen — answers already filled in.

QR code for this prototypeOpen it on your phoneScan to try the flow in your hand.