Growth Audit· Calculator Plus
Growth Audit· Calculator Plus
Five ideas to unlock more revenue from the traffic you already have.
Millions of dollars in subscription revenue pass through Flow Builder every month.
Nearly 500 apps actively build their paywalls and onboarding in it — plenty of them past $100K MRR.
Adapty powers subscriptions for 30,000+ apps, so we get to see what actually moves conversion and ARPU across the market rather than inside one app. We pointed that at Calculator Plus: installed it, went through the first screens, read your App Store listing and screenshots, and looked for gaps between what you already have and what you currently show people.
What follows is five ideas — not fifteen. Each one is a hypothesis you can A/B test, and each one is built into a clickable prototype so you can see it rather than imagine it. The prototype uses your design, not ours.
Every screen in the prototype is yours — your brushed-metal keypad and blue display, your plan tiles and Save 60% badge, your tracking screen. Only the order changed, plus a few things you already own but do not show at the right moment. This is not a design pitch.
We are working from the outside, so we cannot see your experiment history. If one of these is something you have already run, tell us — we will go deeper on the rest rather than repeat it.
Each one links straight to the screen in the prototype.
Run together, these five change three moments: what a new user sees first, what the paywall says to them, and what happens when they say no.
Or open it on your phoneScan to try the flow in your hand.Jump to any screen — answers already filled in.
Open it on your phoneScan to try the flow in your hand.
